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This website had the following in the homepage, "Born in a childrens hospital to create smiles for those that need it most." We analyzed that the web site stated " The Childrens television network is coming soon to desktop computers, mobile devices and televisions everywhere." It also stated " Positive, Healthy and Fun Programming on demand. The Mission for our Childrens Hospitals. Turn childrens hospital televisions into smile makers. Finally a way to use all the televisions in a childrens hospital to communicate with children and encourage them to smile." The header had children as the highest ranking search term. It was followed by tv, network, and hospital which isn't as ranked as highly as children. The next words they uses is ott. platform was also included and will not be understood by search parsers.